This mark reflects the "Uni" brand and serves as Uni's universal logo to be used on all publications. While the official name of the school is used formally, "Uni" serves as the brand identity. The mark's typeface is Adobe Garamond Pro, the University of Illinois' official typeface.
This varsity mark represents Uni's athletic brand. The mark is reserved for use on official apparel, team uniforms, athletic department equipment, and athletic department publications.
This mark does not represent Uni's main brand identity.
The Varsity Mark colors are:
Royal Blue: Pantone Reflex Blue C
Orange: Pantone 158
University of Illinois Brand Guidelines
The University of Illinois Brand Guidelines can be found : http://creativeservices.illinois.edu/brand/